blingVENTURES

Logos, before and after.

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Mojo logo before: a magenta paw print with a dog in its pad and a thin leash line running down through MOJO, with pet supply in lowercase underneath.
Mojo logo after: a black dog looking up with a leash curling beneath it, MOJO hand-lettered below.
Left: after Bling. Right: before Bling.

Our own brand · Pet products

Mojo

Before Bling
A magenta paw print with a dog in the pad and a thin leash line trailing down through the lettering.
After Bling
A solid dog looking up, its leash curling beneath, and hand-lettered MOJO. The dog stepped out of the paw print and became the whole mark.
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Serenity Stone Supply logo before: a heavy black tub filled with cracked-stone shapes above bold, rough-edged SERENITY and STONE SUPPLY in spaced capitals.
Serenity Stone Supply logo after: a thin-lined stone tub above SERENITY in wide thin capitals, with STONE SUPPLY underneath, in gray.
Left: after Bling. Right: before Bling.

Our own brand · Natural stone, Southeast

Serenity Stone Supply

Before Bling
A heavy black tub filled with cracked-stone shapes, above bold, rough-edged lettering.
After Bling
A thin-lined stone tub above wide, thin capitals. A heavy mark became a light line drawing.
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Cordova logo before: CORDOVA in wide, thin capitals with a gray shadow and stripes cut into the D, no frame and no CUTLERY line.
Cordova Cutlery logo after: CORDOVA in wide capitals inside a rounded frame, with diagonal stripes cut into the D, and CUTLERY in spaced capitals set into the bottom edge of the frame.
Left: after Bling. Right: before Bling.

Our own brand · Kitchen knives

Cordova Cutlery

Before Bling
CORDOVA in wide, thin capitals with a gray shadow and stripes cut into the D. No frame, no CUTLERY line.
After Bling
A rounded frame around CORDOVA, with the striped D kept and CUTLERY set into a break in the bottom edge. The shadow is gone.
Two views of the black Cordova Cutlery retail box for the Inception Collection kitchen cutlery set, with the framed CORDOVA logo on the lid and the side.

Our own brand · Packaging

Cordova, on the box

The framed logo carries onto the retail box for the Inception Collection kitchen cutlery set, made in the USA. Designed by hand by the Bling design team.

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